History

When and how Vatel brand was born...

The name is very likely to come from Fritz Karl Vatel, a famous chef that worked for the prince of “Condé” in the reign of Louis XIV, the “Sun King”. The prince was a very eccentric person, and when Louis XIV accepted his invitation to visit his properties in Chantilly, he was prepared to go broke just to impress the king. All the king’s remarkable “appetites” had to be satisfied, including wine, women and food. Unexpectedly, Vatel took his own life on a Friday when he heard that the delivery of the fish to be served at the banquet that night had possibly gone wrong.

The enormous experience accumulated along the years was crucial to our brand strengthening, and soon Vatel became, and still is, a synonym for salt, therefore being present in every Portuguese home.

Sabor com história...

2012
Launch
Launch

Launching of the new 75 g size: “mini” size, more practical.

Lançamento
Lançamento

Lançamento do formato 75g: formato “mini” mais prático.

2013
Lançamento
Lançamento

Lançamento do Sal Tradicional Vatel Saco de 1 Kg.

Launch
Launch

Launching of Vatel Fleur de sel 175 g (more practical package)

Launch
Launch

Launching of Vatel Traditional Salt 1kg bag.

Lançamento
Lançamento

Lançamento da Flor de Sal Vatel 175g (embalagem + prática)

2015
Lançamento
Lançamento

Lançamento de embalagens comemorativas 100 Anos Vatel

Launch
Launch

Launching of commemorative packaging 100 Years Vatel

Lançamento
Lançamento

Lançamento de Mini-baldes de Sal Marinho Grosso 800gr e Sal Marinho Especial Grelhados 750gr.

Launch
Launch

Launching of Cooking Sea Salt 800 g and Sea Salt – Special Grills and Barbecues 750 g Mini-buckets.

2016
Lançamento
Lançamento

Lançamento do Sal Tradicional Vatel Moinho de 75gr.

Lançamento
Lançamento

Lançamento de Mini-balde de Flor de Sal 600gr.

Launch
Launch

Launching of Vatel Traditional Salt 75g mill

2017
Launch
Launch

Launching of Vatel Fleur de sel 600 g Mini-buckets.

Edição Especial Natal
Edição Especial Natal

PACK Flor de Sal + Flor de Sal com Ervas Aromáticas – CASTRO MARIM

PACK Flor de Sal + Flor de Sal com Piripíri – CASTRO MARIM

Lançamento
Lançamento

VATEL Bicarbonato 400g

2018
Lançamento
Lançamento

VATEL Sal Fino dos Himalaias 500g

Lançamento
Lançamento

VATEL Sal Fino Menos 33% de Sódio 250g

Lançamento
Lançamento

VATEL GAMA MOINHOS

2019
Lançamento
Lançamento

VATEL Sal Fino dos Himalaias 250g

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